The Philippines’ leading home improvement and construction supply retailer, Wilcon Depot, has once again proven its commitment to retail excellence, clinching three prestigious awards at the annual Outstanding Filipino Retailers (OFR) Awards. This year, the company took home titles in the Sustainability, Retail Innovation on Digital Transformation, and Retail Innovation in Business Innovation Process, three out of five categories, on September 25 at Solaire Resort North.

For the second consecutive year, Wilcon Depot earned the Sustainability Award, staying true to its unwavering commitment to environmental stewardship and responsible business practices. This back-to-back win recognizes Wilcon's continuous efforts to integrate sustainability into every facet of its operations.

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Wilcon’s excellence in retail innovation was also recognized with the Business Innovation Process award, and Digital Transformation. These accolades highlight the company’s successful efforts in refining and optimizing internal processes to boost productivity and customer satisfaction, and enhancing forward-. thinking approach to enhancing customer experiences through technology.

Present on the awarding are the persistent leaders of Wilcon. President and CEO, Ms. Lorraine Belo-Cincochan received the awards with other company executives.

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Wilcon continues to transform traditional retail operations by fusing seamless digital solutions that respond to evolving customer needs. Its innovations include Wilcon Online Store, which allows customers to browse a vast selection of products from the comfort of their homes. This digital-first approach helps position Wilcon as a leader in retail innovation and build a future-proof business model that adapts to technological advancements.

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In addition, the company’s focus on employee training and development plays a crucial role in their success. Wilcon invests heavily in upskilling its workforce to ensure that every team member is equipped with the knowledge and tools needed to deliver exceptional service and maintain the high standards of the business.

Wilcon Depot's triple victory at the OFR Awards clearly reflects the company's enduring steadfastness to innovation, sustainability, and operational excellence. These humbling recognitions reinforce its status as a pioneer in the retail industry.

The annual search for the Outstanding Filipino Retailers (OFR) Awards seek to recognize Filipino Retailers who have epitomized the model of a successful retailer in terms of growth, creativity, and best business practices. It also distinguishes exceptional local retailers who exemplify ingenuity that makes their business stand out in the ever-dynamic retail industry. Started in 1997, the award is a collaboration between the Philippine Retailers Association (PRA) and the Department of Trade and Industry (DTI).

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This recent triple feat taps Wilcon in its pursuit of creating a more sustainable, technologically advanced, efficient future, and a trusted partner for every Filipino in building better homes and businesses.

For more information about Wilcon, visit www.wilcon.com.ph or follow their social media accounts on Facebook, Instagram, and TikTok, or subscribe and connect with them on Viber Community, LinkedIn, and YouTube. Or you may contact Wilcon Depot Hotline at 88-WILCON (88-945266) for inquiries.

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